Genre specific research (magazine advert)


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You me at six are an alternative rock band, forming in 2004, their third album peaked at number three on the UK charts. I thought it would be a good idea to research this band in particular, due to the fact that they are the same genre as my music video. Along with the fact that they use naturalistic imagery as a consistent theme within this album.

The colour scheme used within this magazine advert is kept very minimal, using the warm orange sun to break up the darker blues and browns, creating a calming ambience, representing nature. This is accompanied by a white coloured text, featuring both a serif and san serif font. Standing out against this background, enabling the audience to read the band name clearly, in conjunction with this, this further links with the relaxed effect. If a black text were used, not only would the audience find it difficult to read, a darker text presents harsher connotations as opposed to the white that has been used. The image itself that has been used, features almost a silhouette type image, featuring a child, holding what appears to be a sword. This being presented in a field type setting. With regards to information featured within this magazine advert, it has also been kept very minimal, giving the band name, album name, reviews and where it is available to download. Obviously, to adhere to the conventions the name of the band and album are the largest elements showcased within the magazine advert, closely followed by the silhouette image. Overall this music magazine has been kept understated in terms of colours and image choice, in order to present the main feature as the name of the band, so that audiences are drawn to this above all else.









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